Editorial Guidelines

At loans.com.au, we’re committed to providing accurate information from trusted sources to help Australians learn more about and better understand home loans, car loans, caravan loans, and self-managed super fund (SMSF) lending. This page outlines the standards and processes we follow to create and maintain our content.

Our editorial mission

Our goal is to share knowledge and help people comprehend complex financial products. Every article, guide, and page we publish is created with accuracy, clarity, and the reader’s best interests in mind.

Who creates our content

Our content is produced by writers with subject-matter knowledge of home loans, car loans, caravan loans, and SMSF lending. They work closely with our product and legal teams to ensure every piece is accurate, compliant, and genuinely useful.

Our content writing and review process

Every article published on loans.com.au goes through a comprehensive review process before publication to ensure accuracy and compliance. Our review process is as follows:

1. Research and writing

   A content writer will do extensive research on the relevant topic, prioritising primary sources such as official rate data, reports from regulatory bodies and government agencies, and reputable industry publications. Our content writing team will also consult with product specialists and other subject matter experts to verify information.

2. Product review

   Once the content writer completes their draft, it will be sent to our product team for review. The product team will confirm that all product details, rates, fees, eligibility criteria, and features are accurate and up to date. This step ensures that readers receive the correct product information.

3. Legal review

   After the product team reviews the draft, it will be handed over to the legal team. The legal team ensures the content complies with relevant regulations, including responsible lending obligations and ASIC guidance on financial content.

4. Final edits

   The content writer will make necessary edits according to comments and suggestions made by the product and legal team (if any). This step ensures that any content issues or improvements raised are addressed and resolved properly.

5. Publication

   Content is only published once it has passed every stage of the writing and review process.

Our dedication to accuracy and high-quality content

• We aim to keep our content accurate and current. We review published content periodically for changes in rates, products, regulations, or market conditions.
• We correct any outdated information as soon as possible.
• We use only trustworthy sources for information and data. We will always credit those sources appropriately and link them directly within the content.
• Our goal is to inform our readers about complicated or difficult to understand loan topics and provide readers with finance options when and if appropriate.
• We provide general information about home loans, car loans, caravan loans, and self-managed super fund (SMSF) lending. Our articles serve as additional knowledge that could assist them when making a decision.
• Any feedback or comments we receive about our articles, guides, and pages will be reviewed by our content writing and research team. Corrections, amendments, and edits will be applied when applicable.

Corrections policy

If you spot an error in our content, please let us know at marketing@loans.com.au. We take accuracy seriously and will review and correct genuine errors promptly.

Editorial independence

Our content team's role is to inform, not to oversell. While loans.com.au is a lender and our content may reference our own products, our guides and articles are written to genuinely help readers understand their options, not to pressure a particular outcome.

Sourcing standards

• We prioritise primary and authoritative sources, including government and regulatory bodies (such as ASIC, APRA, and the RBA), official product documentation, and data from recognised industry sources.
• We do not rely on unverified claims, speculation, or outdated information.
• Where we reference statistics or figures, we aim to cite the original source.

Tone and clarity

We write in plain English wherever possible. Financial products can be complex, so we aim to explain concepts clearly, avoid unnecessary jargon, and define technical terms when they're first used.

Compliance and disclaimers

Our content is general in nature and does not take into account your personal financial situation, needs, or objectives. Where appropriate, our content includes disclaimers reminding readers to consider their own circumstances and, where relevant, seek independent financial or legal advice before making a decision.

All lending content is reviewed by our legal team to ensure compliance with the National Consumer Credit Protection Act and other applicable regulations.

Updates to these guidelines

These editorial guidelines may be updated to reflect changes in our processes, regulatory requirements, or best practice.